Few designers have redefined Indian luxury quite like Sabyasachi Mukherjee. Known for blending tradition with modern sensibilities, he has built Sabyasachi into a brand that feels personal, culturally rooted, and globally relevant.
For students of the Global Luxury Goods & Services Management (MGLuxM) program, visiting the Mumbai flagship store on 2nd March 2026, was a chance to experience this world up close.
Unlike a typical retail environment, the store didn’t centre around display alone. As students moved through different rooms, they came across antique furniture, vintage chandeliers, layered carpets, artwork, and rich textiles, elements that made the space feel more like a thoughtfully put together home than a store.
During the visit, students also explored bridal couture, jewellery, accessories, menswear, and womenswear. The bridal section stood out in particular, showing how the brand presents its pieces not just as outfits, but as something to be valued and kept over time.
As they observed the store more closely, many classroom ideas began to feel more real. They also noticed how little the space relied on overt display. Instead, it focused on how it made people feel in the moment. This reflects Sabyasachi Mukherjee’s idea that “Luxury is becoming more personal. It has moved on to what reaction it evokes in a customer, and not in the people who are watching the customer.” The experience made this perspective easier to understand beyond theory.
What stayed with the students was the thought and detail behind the brand. It offered a fresh perspective on luxury. One that goes beyond price or status and focuses more on how something is experienced and remembered.
Experiences like these play a key role in the MGLuxM program, helping students bridge the gap between classroom concepts and industry practice.