What makes a luxury brand memorable? Beyond the product itself, it is often the story, craftsmanship and culture behind it. This was one of the key ideas the MGLuxM students explored during a masterclass with Anurag Tyagi, former Country Manager at Dior, at SP Jain Global on June 10, 2026.
Topics: Luxury Management, Industry insights, Masterclass, Luxury Industry, Brand Storytelling, Guest Lecture
